Build a Brand That

Aligns with Your Purpose

Strategic brand identities for coaches, teams, and athletes who are ready to stand out and make an impact.

We craft brand identities for driven professionals who transform passion into impact—helping you show up with clarity, confidence, and purpose.

who we work best with

  • Athletic coaches building teams, programs, and legacies.

  • Athletic teams building culture, chemistry, and championships.

  • Athletes building brands, platforms, and futures.

But if you're leading with purpose—whether on the field, in the gym, or within your community—you’re in the right place. We work with professionals who value clarity, authenticity, and branding that does more than look good—it drives results.

If that sounds like you, let’s get to work!

Collateral with logo designed by Lauren Ficklin as part of Brand Foundations Package for NewVision Creative Co

brand foundations package

Build a brand that stands out and gets results. The Brand Foundations Package gives you a clear brand strategy, strong messaging, and a polished visual identity—everything you need to look professional and connect with your audience.

Brands we helped build

  • Book Reviewer's Brand Identity by NewVision Creative Co.

    Book Reviewer

  • Coach Eddie Ficklin Jr's Brand Identity - NewVision Creative Co's Portfolio for Brand Foundations

    Football Coach

our branding process

Here’s what the Brand Foundations process looks like—clear, straightforward, and built to get results.

  • Discovery: We start with a deep dive into your brand, audience, and goals through a detailed questionnaire and kickoff call.

  • Brand Strategy: We’ll develop your unique value proposition, market positioning, and brand pillars—mission, vision, values, and personality.

  • Visual Identity: You’ll get a custom logo, color palette, and brand guidelines that bring your brand to life.

  • Refinement: We’ll review everything together, make adjustments, and finalize the full package.

  • Delivery: You’ll walk away with a complete brand toolkit, ready to confidently show up and stand out.

your branding deliverables

Here’s what’s included in the Brand Foundations Package—everything you need for a strong, professional brand.

  • Brand Audit & Market Research: A detailed look at your current brand, audience, and competitors.

  • Brand Pillars: Clear definitions for your mission, vision, values, and brand personality.

  • Core Brand Messaging: Unique Value Proposition (UVP) and market positioning statement that set you apart.

  • Visual Identity: Custom logo, color palette, and brand guidelines for a consistent look across all platforms.